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SoTellUs Time helps entrepreneurs outsmart, out market, and outperform the Goliath in their industry. It’s the old biblical story of David versus Goliath, everybody has that competitor that they're looking at saying "how did they grow so fast or get so big and how can I ever compete with them?" Follow Us On:

Sep 1, 2026

Is your “best employee” constantly saving the day—or helping create the problems they keep solving?

In many businesses the people who get the most praise rescue angry customers, cover missed shifts, fix broken systems, stay late, and pull projects back from the edge. But when leaders reward only heroic...


Aug 25, 2026

Are you solving the right problem in your business, or are you wasting time and money fixing symptoms while the real problem keeps growing?

One of the most expensive mistakes a business owner can make is solving the wrong problem.

When sales decline, we chase more leads. When employees struggle, we replace people. When...


Aug 11, 2026

Can 90 days of focused execution accomplish more than a full year of scattered effort? Yes—when you choose the right business priorities, turn them into measurable goals, and take consistent action every week.

Late in the year, many business owners mentally check out or panic and try to complete every unfinished goal....


Jul 28, 2026

AI is transforming small businesses—but using more automation doesn’t always create a better customer experience.

In this episode of SoTellUs Time, Trevor and Troy Howard explain how small-business owners can use artificial intelligence to save time, respond to leads faster, improve customer service, and grow...


Jun 30, 2026

What happens to your business if you're gone for two weeks?

For many business owners, the answer is uncomfortable: everything stops.

If every important decision, customer issue, employee question, and crisis depends on you, you've built a business that's dependent on one person instead of a business designed to grow.

In...